
Bill Belichick’s Girlfriend Jordon Hudson Files Trademarks for ‘Do Your Job (Bill’s Version)’ and More
Navigating the Intersection of Sports Legacy and Intellectual Property in the Digital Age In the ever-evolving landscape of sports branding, the intersection of personal identity, legal strategy, and modern marketing reflects a new frontier. The recent trademark filings associated with Bill Belichick’s coaching persona, spearheaded by Jordon Hudson, illustrate how legacy management in sports can…