
DraftKings: $150 MLB/WNBA Bonus
The Psychology and Strategy Behind DraftKings’ Promo Code Success The Art of Immediate Engagement DraftKings’ promo code strategy masterfully taps into fundamental psychological principles that drive user behavior. The centerpiece of their current offering—a $150 instant bonus—is more than just a financial incentive; it’s a carefully crafted psychological trigger. The concept of “instant gratification” is…